Bo Bo

Only just learnt the phrase Bo Bo (Bourgeois Bohemian) today, describing the kind who reside in East London’s Hoxton, Shoreditch, etc – a New Labour equivalent to Thatcher’s “yuppies”. Good. It needed a name; phrases like trendies or hipster weren’t really accurate as it isn’t just a fashion thing, I think it does describe slightly older group, most likely working in media or creative industries. Continue reading

Business owners do not normally work for money..

“Saying that the point of business is to produce profit is like saying
that the whole point of playing basketball is to make as many baskets as
possible. One could make many more baskets by having no opponent.”

Good piece from on the goal of business – an extract from the book Disclosing New Worlds: Entrepreneurship, Democratic Action and the Cultivation of Solidarity

Lee Klabin's Asymetric Dress

Found myself at collection launch party for Lee Klabin this week. It's slightly tenuous how I came to be there, but there I watched Lee Klabin's interesting short film while drinking wine from a tea cup (they'd run out of glasses, but that was fine, it was free after all). The show was for their latest collection, but her asymetric dress from last year caught my eye.

Email Is Dead…

For the last couple of years I’ve been lucky enough to be invited to Google HQ London for their conference on Technology for Higher Education Marketing. The last one was this week and as it was a mix of interesting new ideas plus some re-assurance that what I’ve already been employing in this field was right.

UCAS & Social Media

Emerson Osmond – Commercial Manager UCAS Media

  • New generation of students like to “broadcast”, multi-task, happy to go public with questions and put high trust in other (online) feedback.
  • “1 in 4 potential students are happy to talk online to people they don’t know” ~ potentially worrying, but clearly this is what’s happening with RC Facebook page already
  • If Facebook were a country it would have the 8th largest population – huge audience
  • Email is on the way out for next generation as a means of peer-to-peer communication
  • UCAS got a presence on FB, Twitter, Bebo.
  • UCAS also created own social media site in 2005 – quite a bold step. It’s called YouGo and students use it to meet cohorts before starting a course, ask UCAS questions, exchange tips etc.
  • YouGo is only for students but colleges can have (buy) profile on YouGo site

Google Apps / Enterprise

Samantha Peters – Enterprise Consultant

“Technology is anything that was invented after you were born”

Google Apps for Colleges

  • Students expect decent email, they expect large data storage (7.5 Gb on Gmail)
  • Students can already collaborate on documents with Google docs & equivalent – they expect it when they arrive College too Continue reading

HTML Email Standards

There are no standards for HTML email, and this bugs me every couple of months when I have to design a new HTML email template because there's so much testing involved across different browsers, web mail systems and installed clients.

It would be so much better if everyone worked to an agreed set of standards, which is what the Email Standards Project is trying to do.

One day I'm hoping everyone will support CSS embedded in document head, but until then it's fiddly in-line styles on just about every markup tag. Still there are many that don't think we should be even trying to style HTML emails, (Jeffrey Zeldman who I hold in high regard being one) and say it's just a message format.